Ingredient nerds.
Searching for products with no crap.
Reading the labels so you don't have to.
About Us
We're ingredient nerds, not dermatologists — and we believe you deserve to know exactly what you're putting on your skin.
At The Zook Lab, we decode skincare labels and call out the crap hiding in your products.
Our mission is simple: to empower you with clear, no-BS education so you can make better choices for your body and the planet.
This isn’t about fear — it’s about facts. We believe that clean, toxin-free skincare should be transparent, effective, and totally free from greenwashing.
Through content and conversation we dream of building a community of smart, label-literate humans who care about what goes on their skin just as much as what goes in their bodies.